With no competition, Playful Kiss improves its ratings

89 September 22, 2010

With no competition, Playful Kiss improves its ratings

by javabeans

Playful Kiss finally rose out of the 3% range for its seventh episode today, upticking to 6.3%. In that it more than doubled its ratings from its last episode, 2.8%, that’s good news. But a few caveats come therewith:

Perhaps it’s a hollow victory because it had no scripted programming competition, with SBS and KBS both broadcasting Chuseok specials instead of new drama episodes. Filling in the slot recently vacated by Baker King Kim Tak-gu, KBS aired the Kang Dong-won/Song Kang-ho thriller movie Secret Reunion (a 12.5% rating). SBS aired the tsunami blockbuster Haeundae (13.6%) instead of My Girlfriend Is a Gumiho.

I was expecting a bigger increase from Playful Kiss, frankly, because no rival dramas meant that the combined 57% of viewership that watched the other two dramas last week were free to switch channels this week. Oh well, I thought Episode 7 was cute.

Via TV Daily

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Tags: drama ratings, Playful Kiss

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51 pigeon

September 23, 2010 at 10:05 AM

i really hope the ratings would get higher
seriously it's really popular outside Korea
i love this drama, i really do
i wish all the best to this drama...

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52 faye

September 23, 2010 at 11:37 AM

i really love this drama too, and i hope the cast and crew take consolation in the fact they have much love from their international viewership!

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53 S@lly

September 23, 2010 at 2:24 PM

Whoa with those movies on, i would've of picked them over playful kiss. I didn't know korea did this, airing secret reunion on tv, it not even been a year since it's release. I want to live in korea now. ^_^

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54 toothpastemonsta

September 23, 2010 at 6:43 PM

Dear MBC,

If you cut Playful Kiss, I will CUT CHU.

Lahv,
Toothpaste

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Playful Kiss