Stars promote Think Green campaign

43 March 31, 2010March 31, 2010

by javabeans

For the month of April, LG Fashion’s brand HAZZYS will be actively promoting its “Think Green” environmental campaign. They have brought on a group of stars to help push its eco-friendly message and organic T-shirts with a photo shoot. The sales of the HAZZYS 100% organic cotton T-shirts will be donated to an environmental organization.

The brand ambassadors are actors Kim Bum, Lee Soo-kyung, Kim Hyo-jin, Min Hyo-rin, Kim Ji-suk, and Ki Tae-young, and on a purely superficial note, the shoot is very simple but looks lovely.

The prints for the T-shirts are the result of a collaboration with painter Lee Chul-soo. Customers who buy a certain amount over the duration of the campaign will be given a gift and will be invited to a special event for patrons.

Lee Soo-kyung:

Kim Hyo-jin:

Kim Bum:

Min Hyo-rin:

Kim Ji-suk:

Ki Tae-young:

Via Segye

Tags: Ki Tae-young, Kim Bum, Kim Hyo-jin, Kim Ji-suk, Lee Soo-kyung, Min Hyo-rin, photo shoots

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1 snakpak

March 31, 2010 at 1:19 PM

OMG. KIM BUM IS PROMOTING. I'M BUYING ONE.

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2 stee

March 31, 2010 at 1:21 PM

I think the shoot is very pretty in its simplicity. I like the clothes, too. A lovely project!

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3 kyun

March 31, 2010 at 1:31 PM

"oooooooooooooh!" that's my reaction when i saw kim bum picture ;p

fan girl much?

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4 Anonymous

March 31, 2010 at 1:32 PM

OH MY JB! My heart skipped when Kim Bum's face flashed.
Note to self: Must avoid noona killer pictures in the future.

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5 Biscuit

March 31, 2010 at 1:33 PM

At first I when I read the title, "Think Green", but saw Kim Bum's brown shirt, I was like "Whaa?" heh heh.

But seeing how all these shirts look pretty nice and comfortable, yet still being eco-friendly, I really want to buy myself a pair!

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6 Summer

March 31, 2010 at 1:48 PM

awwwwww...^^ cute...

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7 samsooki

March 31, 2010 at 2:01 PM

@5,

I also thought the same thing! Why are they wearing brown, if they are promoting green?

BTW, I have never heard of organic clothing, but I found something of interest:

Cotton (Organic) - Organic Cotton is cotton grown without any harmful pesticides, herbicides or artificial fertilizers using biologically based and sustainable growing methods such as crop rotation rather than with highly synthetic and destructive fertilizers. Organic cotton is grown using biologically based growing methods rather than toxic synthetic fertilizers, soil additives or defoliants. It is also free of formaldehyde finishes. Organic Cotton wears well and is extremely breathable, unlike synthetics that pill, emit static electricity, prematurely age, and trap perspiration. Cotton is commonly portrayed as natural, yet conventional cotton is cultivated in a highly toxic process, which contaminates groundwater and ultimately drinking water and poisons the food chain. While it takes approximately one pound of chemicals to grow three pounds of conventional cotton, organic cotton is grown chemical free.

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8 hpn88

March 31, 2010 at 2:03 PM

i love min hyo-rin's shoes in the second picture. they are adorable :)
the entire shoot is very cute and i want the white dress lee soo kyungs dress

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9 langdon813

March 31, 2010 at 2:10 PM

Oh Kim Bum, you beautiful boy. You singlehandedly keep the ICOMYM Club flourishing.

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yosie

December 26, 2010 at 3:12 AM

you are so cute kim bum!!! im support for you about anythink.

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10 kay

March 31, 2010 at 2:13 PM

does anyone else think kim bum looks like park jin hee in that first photo?

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11 Coco

March 31, 2010 at 2:32 PM

I love ki tae young. You are my favorite!

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12 linz

March 31, 2010 at 2:40 PM

saranghae kim bummieeee

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13 katara

March 31, 2010 at 2:40 PM

Could Kim Bum could get any cuter? Love this guy...

They all look lovely...and I want one of those shirts!

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14 starry

March 31, 2010 at 3:25 PM

I ALMOST thought Ki Tae Young was Lee Seung Gi ... ><

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15 ockoala

March 31, 2010 at 4:03 PM

@ samsooki

I believe Baby Rain now owns one organic clothing item. :-)

As for these youngsters promoting a hip and enviromentally friendly product whilst looking adorably hip, I'm thoroughly enjoying it!

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16 peanut butter

March 31, 2010 at 4:56 PM

i think my heart skipped a beat at the sight of kim bum and ki tae young! oh dear...

actually, they're all looking good!!

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17 Asianguylover

March 31, 2010 at 5:59 PM

dang they have the hottest guys as the models. They make we want to go green!! Only if my reward is one them haha

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18 kaedejun

March 31, 2010 at 6:14 PM

@10 kay -

i had to take a second look, but YES YOU'RE RIGHT!!!!

the couple that fits together look the same.... :P

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19 Annie

March 31, 2010 at 6:47 PM

Kim bum is looking mighty fineeee. Kim Ji Suk isn't looking too shabby himself.

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20 Gloria

March 31, 2010 at 6:49 PM

omg lovely :)

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21 Norme

March 31, 2010 at 6:56 PM

Breath taking guys...Got my mind set...will buy all... ?????

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22 FTBOTW

March 31, 2010 at 7:25 PM

Ki Tae Young what a gorgeous guy. Need to see more of this of this charming individual.

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23 Asarako

March 31, 2010 at 7:28 PM

i really like the color..... i want to buy too.........

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24 Rev

March 31, 2010 at 7:30 PM

For a second there I thought Kim Ji-suk was wearing a Campus Crew Duke shirt :-p.

The first picture of Min Hyo-rim looks like she's off to watch horse racing or something. Looks stunning either way.

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25 Sakura

March 31, 2010 at 8:27 PM

White and brown shade colors are more popular for clothings but not green.

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26 Dele

March 31, 2010 at 9:16 PM

Man, Kim Bum was always cute to me, but after Still, Marry Me...I find him to be a very sexy young man. Haha...if get to meet him in person while I am in Seoul, I will be floating on Cloud 9 forever:)