I just read that too and it means I will no longer complain about it. Although I’m not sure it’s a good strategy to actually have them split in two, instead of just doing commercials the ordinary way. If Koreans have to pay more for their vod service, they might just lose a lot of viewers.
I was just thinking about this as well. Maybe another solution is to find alternative markets for their products other than China and Japan? The Hallyu wave is becoming more popular in Europe and the US as well. I wonder how much Dramafever and Viki pay for licenses to air their shows? Maybe pass on some more costs to the international audience? I like how Netflix is testing the waters by investing in Man to Man. Maybe it’s a sign of things to come? Though I personally don’t find it advantageous to me that Netflix buys the shows and restricts the content to its channel. I just feel that no matter how many ads you run, there’s a limit to how much the Korean public will pay for their entertainment.
I was thinking the same way about Netflix. On one hand, it’s a dependable investor, but on the other hand, it’s restricting access to current fans. I’m not sure how many new fans would be made through Netflix. I guess it would depend if Netflix suggests/advertises it as much as the American shows.
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Adal
May 15, 2017 at 1:18 AM
Okay. So now we know why Ruler, Master of the Mask and Suspicious Partner each have 2 episodes a day. Is this the new way of life?? https://www.soompi.com/2017/05/14/broadcasting-stations-struggle-survive-despite-chinas-ban-korean-cultural-content/
kaybee
May 15, 2017 at 1:28 AM
I just read that too and it means I will no longer complain about it. Although I’m not sure it’s a good strategy to actually have them split in two, instead of just doing commercials the ordinary way. If Koreans have to pay more for their vod service, they might just lose a lot of viewers.
Adal
May 15, 2017 at 6:22 AM
I was just thinking about this as well. Maybe another solution is to find alternative markets for their products other than China and Japan? The Hallyu wave is becoming more popular in Europe and the US as well. I wonder how much Dramafever and Viki pay for licenses to air their shows? Maybe pass on some more costs to the international audience? I like how Netflix is testing the waters by investing in Man to Man. Maybe it’s a sign of things to come? Though I personally don’t find it advantageous to me that Netflix buys the shows and restricts the content to its channel. I just feel that no matter how many ads you run, there’s a limit to how much the Korean public will pay for their entertainment.
Jig
May 15, 2017 at 9:55 AM
I was thinking the same way about Netflix. On one hand, it’s a dependable investor, but on the other hand, it’s restricting access to current fans. I’m not sure how many new fans would be made through Netflix. I guess it would depend if Netflix suggests/advertises it as much as the American shows.